He was in his second year of a professional program with San Diego State University


Members of the PEF ČZU Department of Information Technology in Prague participated in the organization of a summer school for students of the master's program from the Fowler College of Business, San Diego State University (SDSU) in San Diego, USA.


The second year of the International Business Development Practicum took place on 16-20 May 2022 and was attended by a total of 12 students of the master's study program Global Business Development at SDSU in San Diego.

Under the expert guidance of CZU representatives and Professor Martina Musteen, Ph.D. and Nancy Nicholson, the students had the opportunity to visit Czech companies and participate in the preparation of a marketing strategy in cooperation with the Czech brewery Budvar. The goal of this cooperation is not only the students' real business experience with the foreign market, but also the opportunity for Czech companies to obtain practical information for possible expansion on the American market.