{"id":12395,"date":"2024-03-04T09:38:00","date_gmt":"2024-03-04T08:38:00","guid":{"rendered":"https:\/\/kit.pef.czu.cz\/?p=12395"},"modified":"2024-07-13T23:17:22","modified_gmt":"2024-07-13T21:17:22","slug":"rurbanive-tiskova-zprava","status":"publish","type":"post","link":"http:\/\/kit.pef.czu.cz\/en\/zpravy-akce-prednasky\/rurbanive-tiskova-zprava\/","title":{"rendered":"RURBANIVE press release"},"content":{"rendered":"

RURBANIVE project bridges rural-urban social and technological divides<\/strong><\/p>\n\n\n\n

Embarking on a transformative journey, the Horizon EU project \u201cRURBANIVE\u201d<\/strong>has been officially launched, led by a consortium of experts, this ground-breaking initiative seeks to revolutionise the dynamics between urban and rural areas through the power of immersive technologies and innovative strategies, engaging a diverse range of stakeholders, including citizens, civil authorities, policymakers, and other actors fostering knowledge exchange and innovative solutions.<\/p>\n\n\n\n

\"RURBANIVE<\/figure>\n\n\n\n

In response to global challenges such as economic downturns and the pandemic\u2019s impact,\u00a0RURBANIVE<\/a>\u00a0aims to address regional inequalities. At its core is the creation of a dynamic community store, serving as a hub for experimentation, innovation, and co-creation, fostering bi-directional urban-rural synergies. Exploiting the endless capabilities of Extended Reality,\u00a0RURBANIVE<\/a>\u00a0will develop six Rural-Urban enablers - innovations in six domains known to favour bi-directional urban-rural synergies and a well-being economy.<\/p>\n\n\n\n

Co-creation Labs with tech innovations all over Europe<\/strong>
Throughout the project, seven\u00a0Rural-Urban<\/strong>\u00a0Co-creation Labs\u00a0<\/strong>in diverse geographic and socio-cultural contexts will be outfitted with social and technological innovations. Two of them will take place in Greece: one on the island of\u00a0Milos<\/strong>addressing low diversification of ecosystem restoration and integration with agriculture, and one in\u00a0Trikala<\/strong>addressing areas underserved by public transport and unsustainable cultural tourism. The lab in\u00a0Lower Austria<\/strong>\u00a0will attempt to deal with transporting resources from rural areas and the economic stagnation, focusing primarily on circular bio economy and improvement of the supply chain. The lab in\u00a0Prague - Suchdol<\/strong>\u00a0will cope as well with the improvement of logistics, shortening the value chains, nurturing user engagement, and raising society and territorial awareness.\u00a0Burgos province\u00a0<\/strong>in Spain will also be one of the co-creation labs\u2019 locations, addressing rural depopulation and sustaining cultural tourism. The Rural-Urban Cocreation Lab\u2019s main challenge in the\u00a0City of Lemgo<\/strong>\u00a0Germany) is commuting to work and engagement towards business opportunities, while the lab at\u00a0Kedainiai municipality<\/strong>\u00a0in Lithuania will address low innovation, institutional thickness, and a city-centric regional outlook.<\/p>\n\n\n\n

Fostering synergies through a Community Store<\/strong>
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Project RURBANIVE<\/a>  aims to provide the required technical and economic solutions, covering a representative variety of European rural areas to facilitate the design of positive governance frameworks and policy interventions for rural communities. In such an immersive environment, end-users can create, co-design, co-create, and engage with others while challenging their status quo, where alternative ideas and opportunities become real. The envisioned community store will contribute towards:<\/p>\n\n\n\n